Murphy Design
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Murphy Design is a Philadelphia graphic design studio specializing in visual identity, publication design, annual reports, editorial design and corporate communications. Murphy Design works with businesses, nonprofit organizations, colleges and universities to create thoughtful print and digital communications.

About Publication Design Visual Identity & Branding
 

  • About Murphy Design

    Rosemary Murphy is founder, owner and creator of the work. She is a graphic designer, illustrator and educator in Philadelphia. Her work emphasizes strong ideas with clear and appealing typography. She is the primary contact for clients. Her process is collaborative and her commitment to producing great design is demonstrated by a portfolio that spans more than 35 years. Please review our work and contact us about your next project.

  • Awards for Design, Creativity
    and Innovation

    Rosemary is Past-President of AIGA Philadelphia and recipient of the AIGA Fellow Award. Murphy Design has been recognized for design excellence by the Phila Art Director’s Club, AIGA, Graphic Design USA and American Corporate Identity among others.

  • Why work with Murphy Design?

    Everyone needs a great business partner, someone with years of experience who can provide advice, guidance and expertise. Over the years, Rosemary Murphy has partnered with clients on design projects that receive rave reviews.

    Client Reviews


Publication Design & Editorial Design

Murphy Design creates thoughtful, engaging publication design for organizations that need to communicate complex information clearly and professionally. From magazines and annual reports to brochures and corporate communications, we develop visual systems that bring structure to content while creating a distinctive and consistent experience for the reader.

A recent project, Deal by Deal, is a PDF-format e-magazine serving the independent sponsor community. Murphy Design developed the publication’s visual identity and editorial design system from the ground up. The project included a masthead, color palette, a typography system, grid and page architecture, along with designs for the cover, table of contents, CEO letter, section openers and feature articles. Article layouts combine narrative content with pull quotes, sidebars, photography, charts and infographics to make information accessible and visually engaging. We also established advertising specifications and integrated supplied and selected imagery throughout the publication.

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Visual Identity & Branding

Murphy Design develops visual identities that give organizations a distinctive and cohesive presence across print, digital communications, publications and marketing materials.

For Orlando Espinosa Associates (OEA), Murphy Design refreshed the firm’s visual identity and created a cohesive brand system designed to reinforce its authority and credibility as an experienced leader in foodservice design and operations consulting. The work included an updated logo and website, LinkedIn newsletter design, corporate brochure, and a modular series of double-sided sell sheets.

Using a vibrant color palette, cohesive typographic system, and consistent visual hierarchy, each piece works independently while remaining part of a unified communications system—helping OEA clearly communicate its expertise, experience, credentials, and capabilities across print, digital, and social channels.

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