LeBus Bakery
LeBus Breads are hand-shaped in a Philadelphia Bakery using fresh flour, grains, natural sours and traditional European methods. Natural slow fermentation produces chewy, moist, delicious texture and a crisp crust.

This project included bread bags and muffin label designs for LeBus Bakery's freshly baked items for ALDI markets.

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Fifth of a Farm Creations

Logo design and overall look and feel for a Philadelphia-centric collection of artisan jams and jellies. Rittenhouse Red Pepper Jelly, Strawberry Mansion Jam, Port Richmond Grape Jelly, Bluebell Hill Berry Jam, Harrowgate Peach and Parkside Prickly Pear Jelly are the flavors!

A LinkedIn recommendation recently described Fifth of a Farm label designs this way: “Rosemary took a general concept and created a label with zing.”

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Winnie's LeBus Manayunk

Winnie’s LeBus, a restaurant and bar located in the Manayunk section of Philadelphia, hired Murphy Design to “extend the LeBus brand” with their development of specialty foods including jams, apple cake and cornbread, salad dressings, take-away items and ‘winnola,’ Winnie’s unique granola.

The challenge was to come up with a unifying look for a wide range of packaging while having enough variety to compliment and distinguish each product, as well as design a coordinated ‘look’ for the restaurant’s retail area.

[see more of this project]